The amount of information provided to daters nowadays is enhanced by the modern technology and social media platforms that work alongside it.
With the huge advancements in technology, intricate algorithms have been put in place helping people find better matches online based on their preferences, likes, dislikes and hobbies.
The very first matchmaking online dating websites (Match, Plenty Of Fish, e Harmony) came about in the mid-90s.
Their products have evolved a lot over the years, going from the old-fashioned personal ad layouts to the complex enhanced matchmaking systems they are now.
Being an online dater no longer has a negative connotation attached to it.
In fact it seems strange if you are single not to be on at least one online dating site.
No longer are people relying on real life matchmakers to help them find "the one", it's far too limited.
They now look to ways where they feel in charge and have a pool of potential romantic partners to contact.
Today’s society is no longer shy about using the help of a website to find true love.Not so long ago such sites were based on things like religious beliefs or sexual orientation.These days, you can find a niche dating site for almost any group within our society.The World Wide Web has certainly changed the way we live, work, shop, travel, communicate and date over the last couple of decades.Matchmaking itself has existed for centuries but its modern definition translates into something very different these days.